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The UK’s largest annual advanced engineering exhibition promotes key markets for manufacturing and robotics industries

Advanced Engineering 2018

Advanced Engineering 2018, the UK’s largest annual engineering exhibition, is celebrating 10 years of connecting technical specialists across all manufacturing and processing industries, including the fast expanding robotics sector.

Last year the show saw a 15% rise in attendance from industries as diverse as aerospace, automotive, composites, performance metals and connected manufacturing (industry 4.0). Two new zones have been added for this year – Nuclear Engineering and UK Contract Manufacturing for the country’s subcontractors. These present a great opportunity to grow networks in these exciting new sectors.

Also new for this year is the AE Connect match-making service connecting visitors and exhibitors. This networking service enables both visitors and exhibitors to pre-arrange meetings enabling both groups to see the right people for their business.

Advanced Engineering connects the entire advanced engineering supply chain with R&D, design, test, production and procurement in this free-to-attend, two-day exhibition and high-level forum.

The show brings together over 600 supply chain partners and thousands of engineers all looking to source, specify and invest in the most up-to-date products and explore the latest industry innovations.

Advanced Engineering 2018 is for both OEMs and SMEs, visitors and exhibitors to meet and do business, not only within their own industries, but in those less familiar sectors they would not otherwise discover at a single exhibition.

Alison Willis, Easyfairs’ industrial divisional director, explains why lubrications experts should be at the show: “Manufacturing is of critical importance to the British economy and we are really pleased, in our 10th year, to provide engineers and procurement professionals with unrivalled networking and business development opportunities.

“And it’s not just about selling, it’s about finding out the latest developments in manufacturing. This applies especially to the robotics industry, which is introducing huge efficiencies into production processes. Come and see for yourself the potential for robotics to revolutionise high value manufacturing. We are on the cusp of a wave and Advanced Engineering 2018 is just the place to catch it.”

As a key networking opportunity accredited by the Continuing Professional Development (CPD) Accreditation Service, the open conference is not one to miss. You will have free access to more than 200 presentations and case studies from a raft of OEMs and high-profile speakers in six open forums to suit your business needs and interests. Speakers will include representatives from Airbus, Jaguar Landrover, Siemens and BAE Systems to name but a few. There is also a dedicated session on robotics.

At the show you can see a variety of cutting edge technology, materials and show floor features from exhibitors with plenty of time to meet engineering supply chain professionals. New innovations and technologies are guaranteed to take centre stage, presented by a number of start-ups, SMEs and national research initiatives. You’ll understand more about how Industry 4.0 can make you more competitive – no matter how large or small you are, with the expanded Connected Manufacturing zone.

With so many exhibitors and visitors at Advanced Engineering 2018, how can you make the most of your time? Alison Willis expands on this: “Most companies view visiting or exhibiting at the show as part of a wider marketing or supplier strategy and when attending the show with so many opportunities to learn and do business, it is important to prioritise.”

And here’s how:

– Define your main reason for being there – think about exactly what you are going to do now to make the most of every opportunity.

– Network with existing clients and potential customers – the opportunities are immense especially with AE Connect.

– The team you select to represent your company, whether exhibiting or visiting, is key and they must be fully briefed in advance of the objectives.

– Set up a promotional campaign before the show so that your customers and suppliers are prepared to see you there and are considering how you can meet their engineering requirements.

– View the exhibitor list beforehand.

– Start marking sessions in the conference programme.

That’s how you make the most of Advanced Engineering 2018 – preparation, engagement and achievement. Keep those three key aspects in mind throughout the planning, execution and reflection upon your Show experience; and make the most of it!

With such a variety of expertise, Advanced Engineering 2018 is this Autumn’s unmissable trade show.

Advanced Engineering 2018 takes place on 31 October and 1 November in halls 2, 3 and 3a at the NEC. To register for your free ticket and for more information about the show visit:, or follow on Twitter via #AEUK18 for regular updates.

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